WHY ColorADD CODE ColorADD MISSION | VISION ColorADD ABOUT US ColorADD RECOGNITIONS ColorADD FRIENDS ColorADD
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ABOUT US ColorADD
ColorADD, COLOR IS FOR ALL!
ColorADD is a unique, universal, inclusive and non-discriminative language that enables the colorblind to identify colors, with a wide infinite spectrum of use on companies/entities whenever color is a factor of identification, orientation or choice. It is estimated that 350 million people (about 10% of the male population worldwide) are Colorblind!

ColorADD, SIMBOLS THAT INCLUED COLORS!
The ColorADD code is based on three graphic symbols representing the three primary colors. Through the acquired knowledge of the “Color Addition Theory” taught in the early scholar years, the symbols can be related and the entire color pallet graphically identified. Black and White appear to indicate dark and light tones. Symbols that include colors, becomes "a mental game" easy to memorize and apply in daily.

ColorADD, UNIVERSAL & CROSS-SECTOR
Each and every implementation is for everyone not specifically towards colorblind. ColorADD born for all, allowing integration while keep the privacy of colorblind - including without discriminating. ColorADD creates added economic and social value to companies or entities that use the code, by offering to their consumers an innovative product with a strong social footprint. ColorADD is already implemented in several areas such as Clothing, Textiles and Shoes (labeling and catalogs), Pencils, Textbooks Publishers, Transports (Subway maps), City Administration (e.g. Maps, Signage, Accessibility, Selective Garbage, Schools ), Health (Accessibility and pharmaceutical labeling), Food Retails (Traffic light nutrition label), Photo luminescent Safety Signs, Didactic Games, Solid Waste Industry, General Industry (Products and Catalogs), Information Technology (APP, Color WEB Picker) among others, achieving expertise through strong partnerships and creating replicable clusters fundamental to deploy the code, cross sector at a global scale.

ColorADD SOCIAL | EDUCATION
Education is a strategic activity of our mission and consequently is included in our Pro-bono Licensing System. The Code became an integral part of Schools Communities, an unequivocally tool at the service of Teachers and Students, objectified in a protocol signed with the Portuguese Ministry of Education and Science, establishing an social responsible example to the World!. more info»

ColorADD, LICENSING THE CODE
The code can be implemented through “license utilizations”, for companies or institutions. License fees are adapted to each partner dimension and a pro-bono model is delivered for schools and universities.
For more info, please contact: info@coloradd.net.

ColorADD, INTERNATIONAL VISIBILITY AND RECOGNITION
Colour Blind Awareness www.colourblindawareness.org
“…AWARE OF THE COLORADD CODE SOME TIME AGO…WE THINK IT IS A FANTASTIC IDEA! WE AGREE THAT THERE IS A DEFINITE NEED FOR THE COLORADD CODE TO BE APPLIED IN WAY-FINDING STRATEGY TO HELP COLOUR DEFICIENT PEOPLE EASILY AROUND HOSPITALS AND TRANSPORTATION SYSTEMS. “

Oscar Ballabriga, Presidente Asociación “Daltónicos No Anónimos” “HEMOS ESTADO ESTUDIANDO TU CODIGO Y NOS HA PARECIDO MUY INTERESANTE, ADEMÁS DE CUMPLIR UNO DE LOS OBJETIVOS DE NUESTRA ASOCIACIÓN. … SI PUEDO DECIRTE QUE TIENES NUESTRO APOYO PARA TODO LO QUE NECESITES Y, SI FUERA POSIBLE, NOS GUSTARIA QUE REDACTARAS UN ARTICULO PRESENTANDO TU SISTEMA PARA NUESTRA PAGINA.”

In Galileu, a leading Brazilian magazine: “ONE OF THE 40 IDEAS THAT ARE GOING TO MAKE A BETTER WORLD”

REDACTARAS UN ARTICULO PRESENTANDO TU SISTEMA PARA NUESTRA PAGINA.”

In ICOGRADA, a World reference in Graphic Design: “REINVENTING THE COLOR WHEEL”